Draught Is My Craft: Troubleshooting Life from the Draught Technicians Perspective

     A week or two ago, a Customer reached out to me with a product inquiry, about a CO2 gas regulator.  They wanted to know how much gas it could move.  This is, in my opinion, a pretty simple, fundamental question about any commercial-grade, Mechanical device: what sort of performance can I get out of this item?  Will it do what I need it to do?       Most technical questions are not new.  Someone has already done the math and/or the science.  Someone has the data.  Someone engineered the device to perform to a particular set of parameters[we hope].  I thought " I should just call the manufacturer, and ask.  My counterpart there will surely be able to rattle this off, by heart, or have the data readily at hand."   Buckle up.  I thought wrong, on several levels.     First, this manufacturer was somewhat recently acquired by a large conglomerate.  The informational insert, that came wit...

This may end up being controversial. But this is not a discussion of Art and style, this is a discussion about putting beer in a glass, rather than in a drain. Something I was taught to do, fairly early on, in this business, was to watch bartenders pour beer. I have done this thousands of times. How many do you think actually do it correctly?      Fewer than 30%, for the most part. The most common mistakes are as follows 1. Touching the faucet to the glass and/or the beer. The faucet and the glass should never make physical contact. Nor should the tip of your faucet ever be submersed in beer or foam. The main reason for this is because after you pour your beer, the residual from that core is exposed to the air . Bacteria and yeast begin to Blue. Flies like to land on that residual beer. Then after an hour you dip that into somebody else's beverage.   2. Opening the faucet and then without a glass underneath it. You've all seen this. Someone opens the faucet and the...

I do understand the dangers of generalizing. So, please understand that this is merely an observation, and of course, not everyone is always what they appear to be. Political correctness aside, and journalistic integrity intact, my experience as a Draught Equipment Technician has  taught me that, when approaching any sale, it helped to identify my customer. Knowing who my customer was, in terms of spending appetite, and risk tolerance, was absolutely instrumental in knowing how to approach a sale. And don't you dare recoil at the word sale. We all sell things. Politicians sell ideas and agendas. Religious folks sell "God". Most of my customers sell beer, other alcoholic beverages, not alcoholic craft-beverages, service, or like me, beverage equipment. Just because it is necessary, doesn't mean that it sells itself. I have found that there are three main personalities types, when it comes to decision makers, in restaurants. I am intentionally leaving out a fourth type,...